About Us
Our Story
TheSimpleTrack grew from a passion for sport, performance, and personal development. Across different sports and activities, one thing remained true: progress happens when you track it. But the tools available were often cluttered, overcomplicated, or missing the small details that actually matter.
In a world filled with apps and digital tools, we believe there’s still something unmatched about pen and paper. So we set out to create something different. Simple, practical journals designed to help you understand your performance, reflect with clarity, and move forward with purpose.
Why We Started
Simplifying Improvement 📊
Our goal is to make keeping track of progress and performance trends as easy as possible.
Purposeful Design 🗒️
Every page, line, and feature is designed to support better performance - not to fill space.
Sustainable Materials 🍃
All journals are printed on FSC-certified paper from responsibly managed forests. It’s our commitment to quality, longevity, and doing things the right way.
Built to Last 🕰️
Quality materials, durable binding, and layouts shaped by testing, feedback, and iteration.
Built With Intention
Every layout is tested for:
✔ Ease of use
✔ Clear reflection
✔ Space where it matters
✔ Zero wasted lines
Who are theSimpleTrack journals ideal for?
Golfers ⛳️
Looking to track stats, understand their strengths and weakness, and make better decisions on the course.
Gym-goers 💪
Focused on progression, consistency, and simple session-to-session improvement insights.
Those seeking simplicity ✅
Anyone who prefers clean, visual tracking without cluttered apps or complex systems.
Self-improvement driven individuals 📈
Who value reflection, clarity, and measurable progress.